Concept & Customer Identity Course 

You’re In! 🎉

Welcome to the Concept & Customer Identity Course — you now have instant access to the full course and downloadable toolkit.

_{You’ll also receive a confirmation email with your login link in a few minutes.}

Step 1: Access Your Course

Click below to log in and access your course library.

Step 2: Download Your Toolkit

Your templates and worksheets are inside the course, organized by module, so you can download them as you go.

Step 3: Begin the Course

I recommend starting with the introduction so you understand how the Customer Profile fits into the full development process.

Need Help?

If you have any trouble accessing your course, email us anytime at:
hello@pointsofmeasure.com

Thank you for being here and doing this work.
This is the step most designers skip — and it’s the reason so many brands struggle with clarity later.

I can’t wait to see what you create.